A lot of people believe in "pure" cosmetics, such products without added ingredients, without stimulation, the strengths and weaknesses of the skin is not, it is absolutely safe. So, the real "pure" cosmetics? "Pure" skin-care ingredient fly?
Pure plant and play concept
A shopping mall in Beijing's Xidan Shopping Guide, cosmetic counters journalists recommended a "pure" skin care products, reporters could not see their list of ingredients glycerol, Butanediol, succinic acid ethyl more chemical composition, only the last few marked with Lavender extracts from several plants.
The common ingredient in the products table, in descending order based on the contents of the order so that the number of ingredients, which means the most publicity the main plant components, in fact, the content of the product is minimal.
Regulatory information is Tao Lili, Director of the Beijing Association of day told reporters in the country, claiming no plastic "pure", "natural" and absolute terms. This title is a promotional tool businesses take advantage of consumer psychology and design.
She said: "there are some cosmetics contain ingredients extracted from plants, it was billed as the" pure ", but there must be other cosmetic ingredients such as preservatives, flavors, and can say that the market is simply. Not entirely pure cosmetics. The so-called pure cosmetics, and most of the plant extracts and raw materials, can also be increased very little. "China consumers ' Association and Spice essence cosmetics industry association in China in 2011 to jointly issued by the disposal of various cosmetic composition" whitening skin care consumer guide. " Including a variety of chemical compositions, only pure and natural plant extracts from the skin. China Association of fragrance flavor and cosmetic industries, Zhang Jingyuan, the Secretary-General said, "in fact, not all pure plant extracts are harmless, some extract, but is more dangerous. "
Effects of plant constituents said
Some skin care products add valuable rare plant constituents, such as rhodiola, Saussurea, Madonna Lily, giving very high end and add other big-name cosmetics products of plants is not rare, such as pomegranate, bamboo waterlogging and plant extracts the essence, but not their prices high. Then, add of plant components can have several? how does it effect can be achieved?
"Experts have pointed out that cosmetic 80% is possible to claim that results in materials, 15%~20% is effective as long as 5% is playing the central role. "Tao Lili explains:" the products differ in detail, but some publicity of products adding rare plants may only add a conceptual, which means that only adds a little, and add a few ingredients to skin care products, spread to consumers face, details will have much effect, does not say. "
"Given the current cosmetics market, many big-name imports and domestic prices vary greatly, but effectiveness should in fact say that the difference is not very large. But high-end big name skin care products may do more delicate, more pleasant aroma, experience more warmth is more useful. "Tao Lili said.